$4.6K Per Month Display Advertising Site in the Technology Niche
Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 33% above the median.
- Monthly revenue
- $4,596
- Monthly expenses
- $196
- Monthly net profit
- $4,400
- Profit margin
- +96%
- Revenue trend
- +924%
- Users trend
- +214%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Technology
- Hours / week
- 28
- Days on market
- 3
- Business location
- US
Summary
This listing is for a display advertising and Amazon Associates business created in August 2017 in the technology niche. The WordPress site features posts about internet service providers and various internet-related products and television alternatives. The business features social media accounts for Facebook, Instagram, Pinterest, Linkedin, and Mix. The Seller spends most of their time managing the business along with help from outsourced writers and a social media manager. This business primarily generates income through display advertising (95%) using the Adsense network, and Amazon Associates (5%) income sources. The top three traffic channels for this business include organic search (87.25%), direct (7.2%), and referral (5.28%) signals. The top three countries in terms of generating the most traffic to the site include the US (79.55%0, GB (3.24%), and IN (3.01%) audiences respectively. The Seller spends the majority of their time performing keyword research, publishing articles, and managing two outsourced freelancers. One of these freelancers handles the social media sharing, while the other is used on an as-needed basis to write new posts. These freelancers will not be continuing with the business but the Seller is willing to provide their full support for 30 days post-sale. In terms of link building, the Seller has used a service in the past to gain guest post links to the site. The Seller has also used a blog site where they were able to get a backlink for a guest post exchange with the client. The Seller has used paid guest post services in the past knowing these companies would provide good quality links. Opportunities for growth according to the Seller include targeting new keywords within the niche and expanding content to other products within sub-niches. Other growth levers include performing CRO and building and monetizing an email list. More information will be provided to active Buyers.
Reason for sale
The Seller would like to focus on other business opportunities
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.