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$18.5K Per Month Affiliate Site in the Home Niche

ContentSoldHomevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -18%
Asking price
$869,242
Monthly net
$18,109
Multiple
4.0x
Estimated valuation vs comps

Asking 4.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 60% above the median.

Key facts
Monthly revenue
$18,530
Monthly expenses
$421
Monthly net profit
$18,109
Profit margin
+98%
Revenue trend
-18%
Users trend
-30%
Monetization
Affiliate, Amazon Associates, Display Advertising, Other
Niche
Home
Hours / week
10
Days on market
17
Business location
US

Summary

This listing is for an affiliate, Amazon Associates, display advertising, and YouTube business created in December 2015 in the home niche. The WordPress site features product reviews and informational articles related to the home environment. The site has a DR of 50 and an excellent spread of traffic. Included in the sale is a YouTube channel featuring videos that have over 100K views. Currently, the business requires minimal effort from the Seller to maintain. The top three traffic channels for this site are organic search (~90%), direct (~6%), and social (~1%). This traffic comes from the US (~69%), CA (~8%), and the UK (~5%). The top three traffic pages receive ~3.3%, ~3%, and ~2.5% of the total site traffic respectively. The Seller hired a private link builder 2 years ago. They also collaborated with some big brands they had written reviews for, and they also hired a private link builder who exchanged Pinterest pins for link insertions. The site earns from: - Amazon Associates (58%) through roundup buying guides, individual product reviews, and a widget the Seller embedded into all informational posts. - Affiliate (20%) four different brands that the site links to directly through buying guides and individual product reviews. - Display advertising (19%) through Mediavine. - YouTube (3%) through AdSense revenue for video plays and affiliate links in the video descriptions that lead to Amazon and the affiliated brands. **Learn more about this listing by scrolling down to the FAQ section**

Reason for sale

The Seller would like to invest their time in other areas.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.