$5.6K Per Month Affiliate Site in the Bed & Bath Niche
Asking 3.1x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 23% above the median.
- Monthly revenue
- $5,588
- Monthly expenses
- $180
- Monthly net profit
- $5,408
- Profit margin
- +97%
- Revenue trend
- +1458%
- Users trend
- +935%
- Monetization
- Affiliate
- Niche
- Bed & Bath
- Hours / week
- 1
- Days on market
- 15
- Business location
- US
Summary
This listing is for an affiliate business created in June 2020 in the bed & bath niche. The WordPress site offers information and buying guides on beds and bed-related products. The business has a DR 23, has seen recent growth, and only requires one hour of work on behalf of the Seller. The business earns primarily from four different affiliates with split earnings of 44%, 40%, 11%, and 5%. The site generates traffic primarily through organic (~93%), followed by direct (~6%) and referral (~1%). The country leading traffic is the US (~83%) with the remaining traffic from the UK (~5%) and CA (~4%). The top page accounts for 17% of traffic and the top four pages combined account for around 53% of traffic. The business experiences no obvious seasonality and sees fairly consistent weekend spikes. All content was outsourced to a writer who works on the Seller’s writing team. New content hasn’t been added since August and currently, the site operates with minimal work beyond monitoring it and updating plugins. No PBNs have been used for the site. The business has six articles that were moved from another site and 301 redirects were set up for those articles. The business has a Pinterest account but it is not responsible for driving significant traffic. The greatest growth opportunity for the business would be to add new content and target more keywords.
Reason for sale
The Seller would like to pursue other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.