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$59.4K Per Month Amazon FBA Site in the Home Niche

EcommerceSoldHomevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -11%
Asking price
$599,507
Monthly net
$13,942
Multiple
3.6x
Estimated valuation vs comps

Asking 3.6x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 49% above the median.

Key facts
Monthly revenue
$59,390
Monthly expenses
$45,447
Monthly net profit
$13,942
Profit margin
+23%
Revenue trend
+4%
Monetization
Amazon FBA
Niche
Home
Hours / week
2
Days on market
160
Business location
US

Summary

This listing is for an Amazon FBA business created in August 2016 in the home niche. The included Amazon Seller Central account features 79 SKUs for products used in home design. The trademarked business is registered with Amazon's Brand Registry 2.0, has experienced year-on-year growth, and overall requires just 2 hours per week of the Seller's time. The business currently sells in the US and Canada marketplace, with the vast majority of the sales coming from the US. The business is also approved to sell in Mexico, the UK, and the EU, but the Seller does not currently hold any inventory in those countries. Two brands are included in the sale, both of which are brand registered. A 3rd party shipper holds excess inventory at no extra charge. Both of the two suppliers of the business are based in China. The Seller uses organic methods to rank the products. When they launch a new product they drive additional PPC traffic to the listing as well as enroll some of the products in Amazon's Early Reviewer Program to get verified reviews. The Seller also runs PPC campaigns to gain extra sales. One part-time VA works 20 to 35 hours a week in the business. Their responsibilities are general account maintenance, answering customer questions, working with suppliers and the 3rd party shipper/inspector, and inventory management. The VA currently doesn't know the business is for sale, though the Seller doesn't think they would have any issue continuing with a new owner. Launching new product size and design variations from the current and new suppliers is a growth opportunity for a Buyer to consider. Other opportunities for growth include selling off of Amazon and selling in Mexico, the UK, and EU Amazon marketplaces.

Reason for sale

The Seller would like to focus on other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.