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$1.7K Per Month Display Advertising Site in the Food & Beverages Niche

ContentSoldFood & Beveragesvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
declining -39%
Asking price
$81,243
Monthly net
$1,729
Multiple
3.9x
Estimated valuation vs comps

Asking 3.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 57% above the median.

Key facts
Monthly revenue
$1,748
Monthly expenses
$20
Monthly net profit
$1,729
Profit margin
+99%
Revenue trend
-38%
Users trend
-35%
Monetization
Display Advertising, Amazon Associates
Niche
Food & Beverages
Hours / week
1
Days on market
3
Business location
US

Summary

This listing is for a display advertising and Amazon Associates business created in June 2013 in the food & beverage niche. The WordPress site features recipes and meal planning ideas for two popular diets. The well-aged business includes a DR41 and has only recently added Amazon Associates income to the business model. Minimal effort is required to maintain the business at this time. This business primarily generates income through Adthrive display advertising (99%) and Amazon Associates (1%) revenue streams. The top traffic channels for this business include organic search (56.4%), direct (19.7%), and social media (14.5%) signals. The top countries in terms of generating the most traffic to this business include the US (82.4%), Canada (5.9%), and United Kingdom (3.32%) audiences respectively. The Seller has not added any new content or built any new backlinks to this business since they first acquired the asset in July 2020. The Seller primarily focuses on scheduling Pinterest posts once a month using Tailwind. No other employees are currently on the payroll at this time. This business includes both a Facebook and Pinterest account with Pinterest driving a good amount of traffic to the business. No email list has been set up yet serving as another growth opportunity for a Buyer to consider exploring further. More information will be provided to active Buyers.

Reason for sale

The Seller would like to focus on other business opportunities

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.