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$21.6K Per Month eCommerce Site in the Apparel & Accessories Niche

EcommerceSoldApparel & Accessoriesvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +35%
Asking price
$315,915
Monthly net
$7,180
Multiple
3.7x
Estimated valuation vs comps

Asking 3.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 53% above the median.

Key facts
Monthly revenue
$21,577
Monthly expenses
$14,397
Monthly net profit
$7,180
Profit margin
+33%
Revenue trend
+12%
Users trend
-20%
Monetization
eCommerce
Niche
Apparel & Accessories
Hours / week
12
Days on market
104
Business location
US

Summary

This listing is for an eCommerce business created in January 2017 in the apparel niche. The Shopify storefront features 511 SKUs of specialized men’s attire. The business experiences a high rate of returning customers and has an email list of 10,000 subscribers. Minimal work is required to maintain the business. Inventory is currently kept at the Sellers's office and they fulfill orders themselves. The manufacturer is based in China and inventory is ordered every 2-3 months. The majority of traffic comes from social (42%) directed mainly by Facebook ads, direct (30%), and email (10%). Most customer traffic comes from the US (46%), the UK (11%), and Spain (10%). The Seller currently sends 2-3 emails per month with some automated sequences. The sale also includes Instagram and Facebook accounts, with the Facebook ad account being the main driver of traffic for the business. The Seller is willing to fulfill orders for a fee for a couple of months on behalf of a buyer until the inventory is gone. **The seller also owns a shoe brand but the brand does not make up a significant portion of sales/revenue. The Seller is open to selling the brand but the business is currently separate from this listing. **Learn more about this listing by scrolling down to the FAQ section**

Reason for sale

The Seller would like to pursue other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.