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$2.0K Per Month Amazon Associates Site in the Sports Niche

EcommerceSoldSportsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +124%
Asking price
$67,585
Monthly net
$1,932
Multiple
2.9x
Estimated valuation vs comps

Asking 2.9x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 21% above the median.

Key facts
Monthly revenue
$1,969
Monthly expenses
$37
Monthly net profit
$1,932
Profit margin
+98%
Revenue trend
+120%
Users trend
+77%
Monetization
Amazon Associates
Niche
Sports
Hours / week
1
Days on market
2
Business location
US

Summary

This listing is for an Amazon Associates business created in September 2018 in the sports niche. The WordPress site features product reviews for a particular racket sport. The business has experienced recent growth in traffic and income over the past four months and requires minimal effort from the Seller to maintain. The top traffic channels are organic (~92%), direct (~7%), and referral (~1%). The leading countries in terms of traffic are the US (~90%), Canada (~7%), and the UK (1%). The top three pages make up over 70% of the site's total traffic. The Seller added new content and updated existing articles over the past eight months. No specific link building strategies were used to gain backlinks, which the Buyer could explore by contributing guest posts to other sites and engaging with other blogs in order to increase the site's domain ranking. Additionally, the lack of an email list could be an opportunity for the Buyer to diversify revenue and traffic streams. As the sport is still growing in popularity, building a community through a forum or a private Facebook group could also be a growth opportunity. *We’ve decided to use an 8-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller would like to explore other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.