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$0.7K Per Month Amazon Associates Site in the Sports Niche

EcommerceSoldSportsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$19,663
Monthly net
$659
Multiple
2.5x
Estimated valuation vs comps

Asking 2.5x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 4% above the median.

Key facts
Monthly revenue
$662
Monthly expenses
$3
Monthly net profit
$659
Profit margin
+100%
Monetization
Amazon Associates, Display Advertising
Niche
Sports
Hours / week
2
Days on market
15
Business location
US

Summary

This listing is for an Amazon Associates and display advertising business created in November 2019 in the sports niche. The WordPress site features buying guides and informational articles around a specific sport predominantly played in the summer. The business earnings have increased every month until recently where they have steadied out. Overall, the business requires minimal effort from the Seller to maintain. The site traffic comes from organic search (~95%), direct (~4%), and referral (~1%), from the US (~70%), GB (~12%), and CA (~6%). The Seller has conducted some white-hat link building and as a result, the site survived the recent Google updates. The site's content has been produced by the Seller who is an enthusiast in the sport. There is an opportunity to expand into sub-niches and broaden the site's reach. Business earnings come predominantly from Amazon Associates, although there are display ads ran on the site via AdSense. These ads account for ~1% of the total business earnings, so experimenting with the placement of these ads could be a growth opportunity for a Buyer to consider. *We’ve decided to use a 9-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business. **Learn more about this listing by scrolling down to the FAQ section**

Reason for sale

The Seller would like to focus on other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.