$2.2K Per Month Display Advertising Site in the Gaming Niche
Asking 3.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 20% above the median.
- Monthly revenue
- $2,172
- Monthly expenses
- $302
- Monthly net profit
- $1,869
- Profit margin
- +86%
- Monetization
- Display Advertising
- Niche
- Gaming
- Hours / week
- 4
- Days on market
- 2
- Business location
- US
Summary
This listing is for a Display advertising and sponsored posting business created in June 2013 in the gaming niche. The WordPress site features a review and guide style blog for mobile games and is monetized via Mediavine. The well-aged domain has been considered an authority in the gaming space, and thanks to an outsourced content writer the Seller spends minimal effort maintaining the business at this time. This business generates revenue from display advertising (90%) via the Mediavine network, and sponsored posts (10%) from two regular partnerships. The primary source of traffic to the site stems from organic search (~93%) direct (~6%) and referral (~1%) sources. The top countries in terms of traffic for the site stems from the US (~40%) Great Britain (~7%) and the Philippines (~5%) respectively. In the past, the Seller has written most of the content for the site. Within the last year, an outsourced writer has produced most of the content for the site with one guide article and one news article produced per day. This writer will most likely continue on with the business as they are very passionate about this niche. This asset includes a Facebook account and a Twitter account that are both used for sharing articles on a regular basis. There is also a YouTube channel that has been used to publish videos, but it is mostly ignored. None of these offer any real exposure/traffic to the website itself but will be included in the sale of the asset. No email list has been created for this business offering a growth opportunity for a Buyer to consider. More information will be provided to active Buyers.
Reason for sale
The Seller would like to focus on other business opportunities within a different niche.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.