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$1.3K Per Month Amazon Associates Site in the Health & Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +307%
Asking price
$37,045
Monthly net
$1,239
Multiple
2.5x
Estimated valuation vs comps

Asking 2.5x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 4% above the median.

Key facts
Monthly revenue
$1,250
Monthly expenses
$11
Monthly net profit
$1,239
Profit margin
+99%
Revenue trend
+28962%
Users trend
+662%
Monetization
Amazon Associates
Niche
Health & Fitness
Hours / week
3
Days on market
7
Business location
US

Summary

This listing is for an Amazon Associates business created in April 2019 in the health & fitness niche. The WordPress site features over 30 pages of review articles for fitness products, as well as informative articles on different types of exercises. The business has grown since last year in traffic and earnings and requires minimal effort from the Seller to maintain thanks to the help of a writer. The Seller has some draft articles that will be available for publishing. The site has a decent spread of traffic, with the top 3 pages receiving no more than 15% of total traffic. The Seller has also used an organic outreach link building strategy in the past. The site traffic sources are organic search (~94%), direct (~4%), and referral (~0.6%), with the traffic coming from the US (~74%), GB (~5%), and CA (~3%) marketplaces respectively. The included social media accounts can be used to build up a following and as growth opportunities, the Seller recommends producing short articles about fitness and adding ads to the site as another monetization for the business. *We’ve decided to use an 8-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller would like to focus on other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.