$0.9K Per Month Lead Gen Site in the Equipment Niche
Asking 2.0x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 23% below the median.
- Monthly revenue
- $900
- Monthly expenses
- $238
- Monthly net profit
- $662
- Profit margin
- +74%
- Monetization
- Lead Gen
- Niche
- Equipment
- Hours / week
- 1
- Days on market
- 81
- Business location
- US
Summary
This listing is for a lead gen business created in November 2018 in the equipment niche. The Weebly site provides contacts for contractors in a specific geographical region. The business has grown this year compared to last and thanks to the help of a VA, the Seller only spends one hour per week to maintain the business. The majority of traffic is generated from organic search (~51%), followed by direct (40%), and referral (8%), with searches from mainly from the US (~63%), with some traffic coming in from Canada (7%) and France (6%). The Seller primarily spends an hour each week researching and writing a blog post each month. This is sometimes outsourced to freelancers if the Seller doesn't have time. No new content has been added this year which is a potential opportunity for growth. The site is eligible for display ad networks; adding more content provides an opportunity to develop another revenue stream. The social media accounts associated with the business are already optimized to help Google locate the business; these profiles aren't important in terms of traffic. The absence of an email list is another potential growth opportunity to diversify revenue. A VA that manages phone calls won't be continuing with the business after the sale, but the Buyer can engage with the Seller's service sales management to continue maintaining the business's hands-off nature. More details will be provided to the Buyer upon request. Leads Calls per month: April - 49 Phone call leads May - 34 Phone call leads June - 37 Phone call leads July - 39 Phone call leads August - 34 Phone call leads September - 49 Phone call leads Please find a testimonial for the Seller by using the link below. https://drive.google.com/file/d/12mw0ZDii54g6HpNNUU_oPZVgBUFNFC2H/view?usp=sharing **Learn more about this listing by scrolling down to the FAQ section**
Reason for sale
The Seller has several ongoing projects and would like to focus on other business opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.