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$1.3K Per Month Amazon Associates Site in the Home Niche

EcommerceSoldHomevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$41,352
Monthly net
$1,253
Multiple
2.8x
Estimated valuation vs comps

Asking 2.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 15% above the median.

Key facts
Monthly revenue
$1,295
Monthly expenses
$42
Monthly net profit
$1,253
Profit margin
+97%
Monetization
Amazon Associates
Niche
Home
Hours / week
5
Days on market
2
Business location
US

Summary

This listing is for an Amazon Associates business created in July 2018 in the home niche. The WordPress site, with an included premium theme, features reviews of a wide range of home and garden products. The business has seen its highest-earning months recently and requires minimal work from the Seller to maintain. There is a nice even spread of traffic among the top 3 pages, with the highest-traffic page receiving no more than 6% traffic coming from organic search (80%), direct (8%), and referral (8%). The top 3 countries the website receives traffic from are the US (69%), CA (8%), and the UK (6%). The website currently has 144 published articles covering a wide range of topics, and included in the sale are 15 new article plans. There are opportunities to expand outside of Amazon to other affiliate networks due to the range of products featured on the site. *We’ve decided to use a 6-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business *Please note the valuation for this business is based on Amazon Associate's new commission structure rolled out on April 21st 2020.

Reason for sale

The Seller would like to raise capital to support their family business.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.