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$2.1K Per Month Amazon Associates Site in the Outdoors Niche

ContentSoldOutdoorsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$67,983
Monthly net
$2,060
Multiple
2.8x
Estimated valuation vs comps

Asking 2.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 10% above the median.

Key facts
Monthly revenue
$2,071
Monthly expenses
$11
Monthly net profit
$2,060
Profit margin
+99%
Monetization
Display Advertising, Amazon Associates, Affiliate
Niche
Outdoors
Hours / week
6
Days on market
0
Business location
US

Summary

This listing is for an advertising, Amazon Associates, and affiliate business created in April 2015 in the outdoors niche. The WordPress site features review articles, buying guides, and helpful information related to the product topic. The business requires minimal work from the Seller to maintain. The business is monetized through advertising using Media Vine (47%), Amazon Associates (35%), and affiliate (18%). The site gets traffic from organic search (91%), direct (8%), and referral (1%). There is an even spread of traffic among the top three pages, as all see 6% or less of the total traffic. The YouTube account features review videos, some with thousands of views. The site features a lead magnet to collect email addresses. These serve as opportunities for a buyer to potentially monetize these channels. The site has a Domain Ranking of 43 and ranks in the top two in Google for some keywords related to the product topic. *We’ve decided to use a 5-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller would like to focus on other opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.