$3.8K Per Month Display Advertising Site in the Technology Niche
Asking 2.1x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 17% below the median.
- Monthly revenue
- $3,758
- Monthly expenses
- $104
- Monthly net profit
- $3,654
- Profit margin
- +97%
- Revenue trend
- +131%
- Users trend
- +19%
- Monetization
- Display Advertising, Other
- Niche
- Technology
- Hours / week
- 8
- Days on market
- 181
- Business location
- IN
Summary
This listing is for a 4-site Adsense business package created in July 2013 in the technology niche. The sites feature how-to guides, latest news, and troubleshooting articles for popular software and gadgets. Two sites have strong domain rankings thanks to a combined total of over 45,000 backlinks, while one site's traffic was not affected by Google's update in May. The business has shown strong growth and even traffic across its top pages, and requires minimal work from the Seller to maintain. The business receives the most traffic from organic search (75.2%), followed by direct (19.9%) and referral (4.5%), and is diversified across the site with the top three pages accounting for 4.31% of the total traffic. The leading countries in terms of traffic sources are India (17.09%), US (16.25%), and Indonesia (7.04%). Three of the sites are content sites, while the fourth one is used as a hosting site to store download files. All content was written by the Seller and two shareholders. The two shareholders will not continue with the business post-sale. Included in the sale is an email list with 32,000 subscribers, as well as Facebook, Twitter, and Pinterest accounts; the social media accounts are not important to traffic and can be utilized as an opportunity for growth. Two Facebook accounts are included in the sale, one with 45K followers and the other with 30K followers which could be considered an asset to the business.
Reason for sale
The Seller is looking to explore different business opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.