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$4.0K Per Month eCommerce Site in the Supplements Niche

EcommerceSoldSupplementsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$55,217
Monthly net
$2,045
Multiple
2.3x
Estimated valuation vs comps

Asking 2.3x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 6% below the median.

Key facts
Monthly revenue
$4,005
Monthly expenses
$1,960
Monthly net profit
$2,045
Profit margin
+51%
Monetization
eCommerce
Niche
Supplements
Hours / week
1
Days on market
73
Business location
US

Summary

This listing is for an ecommerce business created in February 2016 in the supplements niche. The Shopify site features a variety of vegan-friendly health and beauty supplements. Included is a 11,926 strong email list that is currently being monetized, and is mostly automated. The Seller spends about 1 hour per week on the business. The site's traffic comes mainly from Google and Facebook. With 50.86% direct, 26.64% organic, and 16.08% social. The top countries the business sells to are: USA (67.75%), Hong Kong (5.60%), and Canada (2.49%). All inventory is held and handled by a third party fulfillment center. The business has no employees. The email funnels include an automated newsletter and cart abandonment follow-up. There is potential to offer a subscription-type service with this lifestyle product. The included Facebook account comes with a seasoned pixel that could be used for retargeting campaigns. *See FAQ for more information.

Reason for sale

The Seller would like to focus on other opportunities

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.