$1.1K Per Month Amazon Associates Site in the Hobbies Niche
Asking 2.7x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 7% above the median.
- Monthly revenue
- $1,094
- Monthly expenses
- $58
- Monthly net profit
- $1,036
- Profit margin
- +95%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Hobbies
- Hours / week
- 5
- Days on market
- 16
- Business location
- US
Summary
This listing is for an advertising and Amazon Associates business created in July 2018 in the hobbies niche. The Wordpress site features how-to posts and creative ideas for a certain kind of hobby. The growing business requires minimal work from the seller. The business primarily earns through Mediavine ads (86%) and Amazon Associates US (14%). The primary source of traffic is organic search (51%), social (42%), and direct (7%). Almost all social traffic (99%) is driven through Pinterest. The US drives the majority of traffic share coming in at 49% followed by the UK (6%) and Canada (6%) respectively. The top page receives 13% of the total traffic, so traffic is well spread among the site’s pages. All content is created and added by the Seller and new posts are added every few weeks. They spend about one week every six months preparing pins for Pinterest and scheduling them for the upcoming months in Tailwind. Beyond Pinterest, the business has Facebook, a Facebook Group, and Instagram accounts but none are important in terms of traffic. There is a small email list with under 500 emails that is not currently being monetized. Typically subscribers get one email a month with new content from the site. The Seller owns two other sites that share a significant number of backlinks with this business. The Seller will retain the backlinks for the Buyer and is willing to work with the Buyer if they happen to update or change posts with backlinks to the other sites. All other link building has been organic.
Reason for sale
The Seller would like to focus on other business opportunities and to spend more time with family.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.