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$21.6K Per Month Amazon FBA Site in the Pet Care Niche

EcommerceSoldPet Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$126,277
Monthly net
$5,051
Multiple
2.1x
Estimated valuation vs comps

Asking 2.1x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 13% below the median.

Key facts
Monthly revenue
$21,623
Monthly expenses
$16,572
Monthly net profit
$5,051
Profit margin
+23%
Monetization
Amazon FBA, eCommerce
Niche
Pet Care
Hours / week
12
Days on market
11
Business location
US

Summary

This listing is for an Amazon FBA and eCommerce business created in April 2018 in the pet care niche. The included Amazon Seller Central account features three SKUs for health supplement products for a common household pet. The asset includes several trademarks, a Shopify storefront, is a part of Amazon's Brand Registry 2.0, and requires minimal effort from the Seller to maintain. The business primarily generates revenue from Amazon FBA (86%) Shopify (8%) and Chewy (6%) sales. Shopify Sales are fulfilled via FBA and the Chewy sales are fulfilled by the Seller as of January 2020. The Seller currently holds five registered trademarks for the business and one pending trademark that should be registered in the next few weeks. At this time the Seller does not have any employees on the payroll and content is added on an "as needed" basis. The Seller writes the content themselves and image design and photoshop work is done by an outsourced service provider. The majority of the work done by the Seller includes optimizing PPC ad campaigns and receiving orders from Shopify which are then passed on to FBA. The asset includes social media accounts for Instagram, Facebook, Twitter, and Pinterest. Instagram is the main source of traffic with over 40,000 followers. Facebook and Instagram are both used to get new coupons or discounts out to the business's customers. The business also includes an email list with 242 constant contact subscribers which offers a growth opportunity for the Buyer to consider. More information will be provided to active Buyers.

Reason for sale

The Seller would like to focus on other business opportunities.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.