$6.4K Per Month Display Advertising Site in the Kitchenware Niche
Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 30% above the median.
- Monthly revenue
- $6,402
- Monthly expenses
- $36
- Monthly net profit
- $6,366
- Profit margin
- +99%
- Monetization
- Display Advertising, Amazon Associates
- Niche
- Kitchenware
- Hours / week
- 3
- Days on market
- 121
- Business location
- US
Summary
This listing is for an advertising and Amazon Associates business created in March 2012 in the kitchenware niche. The Wordpress site features information and guides for popular cooking techniques and products. The business features a well-diversified spread across the top three pages in terms of traffic and requires minimal work from the Seller to maintain. The primary source of traffic is organic (92%) with direct (5%) and social (1%) following after. The top three countries in terms of traffic include the US (72%) CA (7.5%) and the UK (4%) markets respectively. This listing includes the primary domain with all site content/files along with an additional domain and associated site which is currently not generating any revenue. The Seller has used a freelance writer for producing content used on the main site and has published 10-20 new articles per month for the last 6 months of managing the business. The business includes social media accounts including Twitter (1,200 followers) Facebook (18,452 followers) Pinterest (5,360 followers) Instagram (114 followers) and Youtube (18 videos) with Pinterest offering the most engagement. No email list is currently being utilized on either site offering a growth opportunity for the buyer to consider. More information will be provided to active depositors. *Please note the valuation for this business is based off Amazon Associate's new commission structure rolled out on April 21st, 2020
Reason for sale
The Seller is looking to invest this capital into other business opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.