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$3.0K Per Month Display Advertising Site in the Entertainment Niche

ContentSoldEntertainmentvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$103,917
Monthly net
$2,969
Multiple
2.9x
Estimated valuation vs comps

Asking 2.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 17% above the median.

Key facts
Monthly revenue
$2,971
Monthly expenses
$2
Monthly net profit
$2,969
Profit margin
+100%
Monetization
Display Advertising, Amazon Associates
Niche
Entertainment
Hours / week
8
Days on market
29
Business location
US

Summary

This listing is for an Adsense, advertising, and Amazon associates business created in December 2017 in the entertainment niche. The Wordpress site features stories and content related to popular entertainment celebrities. The business includes a large push notification list (20K subscribers) and requires minimal effort for the Seller to maintain. The primary revenue source for the business stems from Adsense (94%) Youtube (4%) and Amazon associates (2%). The majority of traffic to the site stems from organic search (94%) with direct (4%) and referral (1%) traffic following after. The primary countries in terms of traffic to the business include the US (80%) UK (4%) and CA (4%) markets respectively. For work required, the Seller spends about 8 hours per week on the business mostly producing 3-4 new articles per week or when they have time and monitoring analytics. The Seller used freelance writers in the past but has recently been writing all of the content for the business themselves. The business includes social media profiles for Facebook, Instagram, Youtube, and Pinterest which have not been optimized to their full potential for some time now. An email list (200 subscribers) is included with the sale along with over 20K push notification subscribers offering a growth opportunity for the buyer to consider. More information will be provided to active depositors.

Reason for sale

The Seller is looking to use this capital to start a brick and mortar business.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.