$12.9K Per Month Affiliate Site in the Sports Niche
Asking 3.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 20% above the median.
- Monthly revenue
- $12,851
- Monthly expenses
- $171
- Monthly net profit
- $12,680
- Profit margin
- +99%
- Monetization
- Affiliate, Amazon Associates
- Niche
- Sports, Outdoors
- Hours / week
- 20
- Days on market
- 93
- Business location
- US
Summary
This listing is for a 6-site Affiliate and Amazon Associates business package created in July 2016 in the sports & outdoors niche. The Wordpress sites feature content and reviews of various products related to a specific water sport. The business is within a seasonal industry so there's more work during the high season and less to do the remainder of the year. Content is added to the sites on a regular basis and a majority has been written and created by the Seller. Adding new content isn't required to maintain the current rankings, earnings, or traffic. However, the new owner may wish to expand and add more content to grow the business further with $15K-$20K of free gear from affiliates to review each season which can all be sold. New affiliate offers and relationships have been added recently offering more potential in terms of revenue in comparison to the Amazon income the business receives. Social media profiles have been created for this business, and a majority of this traffic comes from Youtube. The business offers video reviews of affiliate products yet organic traffic is still the number one channel in terms of traffic source. The top three countries for traffic are the US (49%) and the UK, CA following respectively. The business includes a small list of 175 subscribers on AWeber. Email marketing has not been a big focus. The Seller mainly uses the list to broadcast news of special promotions or whenever they have uploaded some reviews of new products. This is a growth opportunity for the buyer to consider.
Reason for sale
Due to a medical injury, the Seller is looking to pursue other opportunities.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.