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$38.0K Per Month Amazon FBA Site in the Kitchenware Niche

EcommerceSoldKitchenwarevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$293,890
Monthly net
$8,906
Multiple
2.7x
Estimated valuation vs comps

Asking 2.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 15% above the median.

Key facts
Monthly revenue
$37,993
Monthly expenses
$29,088
Monthly net profit
$8,906
Profit margin
+23%
Monetization
Amazon FBA, eCommerce
Niche
Kitchenware
Hours / week
10
Days on market
100
Business location
US

Summary

This listing is for an Amazon FBA and eCommerce business created in January 2016 in the kitchenware niche. The included Amazon seller central account features 26 SKUs related to kitchenware products. The business has a Shopify site, trademarks in the US and HK markets, is a part of Amazon's brand registry 2.0, and requires minimal work from the Seller. The Seller spends about 10 hours per week on this business primarily managing ad spend, monitoring inventory and reordering when needed, and responding to product reviews and customer messages. Content on the website was outsourced in the past, and recently the Seller has not published any new content for the site, focusing on the Amazon account which primarily sells in the US market. Shopify is responsible for only a very minimal amount of revenue. Social media accounts (4,200 followers in total) have been set up for the business though not important in terms of generating traffic or revenue. This offers a growth opportunity for the buyer to consider. The primary focus for the business has been on Amazon PPC where a majority of traffic stems from. The business includes an email list (1,500 subscribers) registered trademarks in the US and Hong Kong, and over 25 suppliers ready and able to manufacture vetted products to be introduced to the brand. More information can be provided to active depositors. *There are currently 10 inactive SKUs due to a shortage of capital and focus on higher profit margin products. *Bad inventory planning and timing (Chinese New Year) resulted in no funds and not investing in inventory - 2018 was a poor year but now the business is recovering.

Reason for sale

The Seller would like to invest in another business within a separate niche.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.