← Back to catalog

$2.7K Per Month Display Advertising Site in the Pet Care Niche

ContentSoldPet Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$95,781
Monthly net
$2,661
Multiple
3.0x
Estimated valuation vs comps

Asking 3.0x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 20% above the median.

Key facts
Monthly revenue
$2,724
Monthly expenses
$63
Monthly net profit
$2,661
Profit margin
+98%
Monetization
Display Advertising, Amazon Associates
Niche
Pet Care
Hours / week
1
Days on market
11
Business location
US

Summary

This listing is for an advertising and Amazon Associates business created in April 2015 in the pet care niche. The Wordpress site features health & safety tips and product reviews for owners of a certain pet, primarily earning from AdThrive ads. This well-aged site requires minimal work from the Seller. The primary source of traffic is organic search. The business has a Facebook, Twitter, Pinterest, and Instagram accounts that receive natural shares and visits to the site. The Seller has also built an email list with about 375 subscribers, though it currently isn’t being optimized for conversions. The site's content has not been updated since it was published, offering a great opportunity for someone willing to SEO the current content. The business has outsourced its content and the writer is willing to continue working with the new owner. When it comes to link building, the Seller used a service for premium linkbait content creation and PR-style outreach to build links to the site. * The Seller currently uses AdThrive to display ads, but has used Adsense and MediaVine with success in the past.

Reason for sale

The Seller is looking to invest the capital from this business into purchasing a new home.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.