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$1.8K Per Month Display Advertising Site in the Information Niche

ContentSoldInformationvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$59,180
Monthly net
$1,793
Multiple
2.8x
Estimated valuation vs comps

Asking 2.8x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 10% above the median.

Key facts
Monthly revenue
$1,824
Monthly expenses
$31
Monthly net profit
$1,793
Profit margin
+98%
Monetization
Display Advertising, Amazon Associates
Niche
Information
Hours / week
1
Days on market
36
Business location
AU

Summary

This listing is for an advertising and Amazon Associates business created in July 2017 in the information niche. The Wordpress site gives visitors specific information about goods & services in Australia. Primarily monetized through display ads, the business also earns a small amount from Amazon Associates AU links. Minimal work is required from the Seller. Traffic almost entirely comes from organic search with about 93% of total traffic from Australia. Content is added sporadically when the Seller finds a potential new keyword to target. There aren't any social media profiles for the business, but there is an email list with about 3k subscribers. These subscribers sign up to receive coupons, but no emails are currently being sent. * The business recently switched from Google Adsense to Ezoic for advertising. It is also worth noting that the site has brought in a very small amount of earnings from affiliates outside of Amazon in the past.

Reason for sale

The Seller needs the capital to invest in an offline business.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.