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$51.3K Per Month Amazon FBA Site in the Personal Care Niche

EcommerceSoldPersonal Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Trend
growing +90%
Asking price
$636,894
Monthly net
$19,300
Multiple
2.7x
Estimated valuation vs comps

Asking 2.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 15% above the median.

Key facts
Monthly revenue
$51,250
Monthly expenses
$31,951
Monthly net profit
$19,300
Profit margin
+38%
Revenue trend
+110%
Users trend
+72%
Monetization
Amazon FBA
Niche
Personal Care
Hours / week
10
Days on market
84
Business location
US

Summary

This listing is for an Amazon FBA business created in January 2016 in the personal care niche. The Amazon Seller Central account features 20 SKUs and sells in the US, UK, France, and Spain. The business has a trademark and is part of Amazon’s Brand Registry 2.0. It has year-on-year growth and, thanks to a team, requires minimal work from the Seller. The Seller spends about 10 hours per week on this business, primarily managing the team. The team consists of three employees who manage Facebook and ManyChat marketing, along with updating the website and blog. These employees will continue with the business. Some of the products require preparing before being sent to Amazon. The Seller is working on a process of sending straight to Amazon, but it is handled by the team for the time being. These employees will not continue with the business. Outside of Amazon, there is a WooCommerce site that has orders fulfilled through FBA. There are Facebook (1.8k followers) and Instagram (1.1k followers) accounts that drive some traffic to the Amazon listings and are important for brand recognition. Growing these more are opportunities for the Buyer. * After receiving the tax documents for Amazon DE and stocking for Amazon CA, the business will be ready to sell in these territories.

Reason for sale

The Seller is moving and feels it will be hard to keep up with the business. They will also start coaching.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.