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$124.6K Per Month Amazon FBA Site in the Personal Care Niche

EcommerceSoldPersonal Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$1,197,577
Monthly net
$57,027
Multiple
1.8x
Estimated valuation vs comps

Asking 1.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 27% below the median.

Key facts
Monthly revenue
$124,629
Monthly expenses
$67,602
Monthly net profit
$57,027
Profit margin
+46%
Monetization
Amazon FBA, Amazon FBM, eCommerce
Niche
Personal Care
Hours / week
5
Days on market
266
Business location
US

Summary

This listing is for an Amazon FBA, Amazon FBM, and ecommerce business created in March 2018 in the personal care niche. The included Amazon Seller Central account features 4 SKUs that aim to help users sleep better. The business has a trademark and is part of Amazon’s Brand Registry 2.0. The business also earns revenue from a Shopify site and requires minimal work from the Seller. The Seller spends about 5 hours per week on this business. They manage customer service and monitor inventory, reordering when needed. While there is some PPC advertisement, the Seller worked hard to rank the listings organically when starting the business. Both Amazon FBM and Shopify orders are fulfilled by a 3PL company. Other important assets included in the sale are two Facebook accounts, an email list of customers, and two trademarks. * In November and December 2018, the SKUs were down for 2-3 weeks because of a policy change on Amazon regarding the niche. The Seller quickly responded and got the listings reinstated.

Reason for sale

The Seller would like to use the capital to grow their FBA businesses in other niches.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.