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$11.6K Per Month Amazon Associates Site in the Outdoors Niche

EcommerceSoldOutdoorsvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$367,571
Monthly net
$11,487
Multiple
2.7x
Estimated valuation vs comps

Asking 2.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 11% above the median.

Key facts
Monthly revenue
$11,589
Monthly expenses
$103
Monthly net profit
$11,487
Profit margin
+99%
Monetization
Amazon Associates
Niche
Outdoors
Hours / week
15
Days on market
25
Business location
US

Summary

This listing is for an Amazon Associates business created in November 2016 in the outdoors niche. The Wordpress site features content relating to various outdoor activities like surfing and fishing. The business has year-on-year growth, a good page spread for traffic, and requires minimal work from the Seller. The primary source of traffic is organic search, with most coming from the US. The Seller has set up social media accounts and an email list though they are unimportant for the business. Content is outsourced to writers on Upwork and the Seller is happy to pass contact info along to the Buyer. The Seller spends about 10 hours per week on this business, reviewing the content before posting it. They add about 5 new articles each month. They also reach out to similar sites for guest posts, which is the primary form of link building done for the site. * The Seller had originally started two sites in more specific niches before deciding to consolidate the content into one site. Both of these domains redirect to the current site and are included in the sale.

Reason for sale

The Seller is looking to use the funds to buy a new house.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.