$23.2K Per Month Affiliate Site in the Pet Care Niche
Asking 3.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 33% above the median.
- Monthly revenue
- $23,176
- Monthly expenses
- $1,127
- Monthly net profit
- $22,049
- Profit margin
- +95%
- Monetization
- Affiliate, Amazon Associates, Display Advertising
- Niche
- Pet Care
- Hours / week
- 2
- Days on market
- 206
- Business location
- US
Summary
This listing is for an affiliate, Amazon Associates, and advertising website created in October 2013 in the pets niche. The Wordpress site features content relating to dog owners and earns revenue primarily from a single affiliate. The business has a steady growth, a strong social following, and requires minimal work from the Seller. The primary traffic source is Google organic, with about 75% being from the US. The site also receives traffic from the UK and CA and earns a small amount of revenue through Amazon Associates UK and CA. Both sites have social accounts with large followings including a Facebook page with over 50k followers but none are actively used. Since owning the business, the Sellers only spend about 2 hours per week on the business. Their primary tasks are monitoring stats and ensuring that things are running smoothly. The Sellers have hired a freelancer to help with bookkeeping but otherwise very little work is done on this business. They have outsourced content to be posted in large batches in the past but haven’t ordered any content recently.
Reason for sale
The Sellers are winding down a partnership and selling a number of businesses from their portfolio.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.