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$13.4K Per Month Affiliate Site in the Pet Care Niche

ContentSoldPet Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$480,417
Monthly net
$12,643
Multiple
3.2x
Estimated valuation vs comps

Asking 3.2x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 27% above the median.

Key facts
Monthly revenue
$13,412
Monthly expenses
$770
Monthly net profit
$12,643
Profit margin
+94%
Monetization
Affiliate, Display Advertising, Amazon Associates
Niche
Pet Care
Hours / week
3
Days on market
55
Business location
US

Summary

This listing is for an affiliate, Amazon Associates, and advertising business created in May 2015 in the pets niche. The Wordpress site features content relating to dog owners and earns revenue primarily from a single affiliate. The business has a strong history, diverse page traffic, and requires minimal work from the Seller. The primary traffic source is Google organic, with about 75% being from the US. The site also receives traffic from the UK and CA and earns a small amount of revenue through Amazon Associates UK and CA. The business has a Facebook page with over 48k followers, as well as Twitter and Pinterest accounts. There is also an email list of about 1.5k subscribers that isn’t being used. Since owning the business, the Sellers only spend about 2 hours per week on the business. Their primary tasks are monitoring stats and ensuring that things are running smoothly. The Sellers have hired freelancers who handle content, which is posted in big batches of content all at once. * Please Note: The seller is selling off a portfolio of sites and also has the following listings in the same niche: Listing 45461 Listing 45462

Reason for sale

The Sellers are winding down a partnership and selling a number of businesses from their portfolio.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.