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$4.5K Per Month Adsense Site in the News & Education Niche

ContentSoldNews & Educationvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$100,991
Monthly net
$4,391
Multiple
1.9x
Estimated valuation vs comps

Asking 1.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 23% below the median.

Key facts
Monthly revenue
$4,455
Monthly expenses
$64
Monthly net profit
$4,391
Profit margin
+99%
Monetization
Display Advertising
Niche
News & Education
Hours / week
2
Days on market
120

Summary

This listing is for an Adsense business created in January 2018 in the online quiz niche. The custom-built site features quizzes for people to take about their friendships and earns revenue from ads throughout the site.The site receives tens of millions of page views every month, without the need for paid traffic. The business has a Facebook page with over 10k followers. Every time a new quiz is posted, the Seller shares the quiz on Facebook. The nature of the quizzes allow for easy referral traffic from people sharing the quizzes with their friends. Since the site was custom-built, development is needed when new content is added. The Seller currently does this themselves, but basic programming languages were used, so a developer could easily be hired. Creating a new quiz takes the Seller 2 to 8 hours once per month on average. * We’ve decided to use a 4-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller is selling the business for personal financial reasons.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.