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$2.9K Per Month Adsense Site in the Finance Niche

ContentSoldFinancevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$70,377
Monthly net
$2,513
Multiple
2.3x
Estimated valuation vs comps

Asking 2.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 7% below the median.

Key facts
Monthly revenue
$2,885
Monthly expenses
$371
Monthly net profit
$2,513
Profit margin
+87%
Monetization
Display Advertising
Niche
Finance
Hours / week
13
Days on market
24

Summary

This listing is for an Adsense and advertising business created in February 2017 in the finance niche. The Wordpress site offers advice for investors and earns revenue from ads placed throughout the site. The business has strong earnings and good traffic distribution across top posts. Traffic for the site is primarily organic through Google. There are no social media accounts or an email list associated with the business, so the Buyer may choose to add these to increase traffic. On a weekly basis, the Seller monitors traffic and manages four employees. There are two writers, one editor, and one publisher who add content daily during weekdays. They are all looking to continue working with the Buyer. * We’ve decided to use a 10-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller is looking to invest in cryptocurrency.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.