$25.8K Per Month eCommerce Site in the Beauty Niche
Asking 1.3x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 48% below the median.
- Monthly revenue
- $25,826
- Monthly expenses
- $21,597
- Monthly net profit
- $4,229
- Profit margin
- +16%
- Monetization
- eCommerce
- Niche
- Beauty
- Hours / week
- 7
- Days on market
- 263
- Business location
- US
Summary
This listing is for an ecommerce business created in June 2017 in the skin care niche. The Shopify site features products that help people remove body hair. The business receives about 45% of its traffic revenue from the US and 45% from AU. Thanks to two part-time employees, the business requires minimal work from the Sellers. The main traffic strategy for the business is paid ads through Google and social media, including video ads. The business has an email list of 25k subscribers which receives daily and weekly emails. These campaigns and automated sequences have helped the businesses increase revenue from repeat customers. Social media presence includes a following of 23k on Facebook and 48k on Instagram that assists with brand awareness, acquiring customers and retargeting data. Pinterest is used as a source of organic traffic promoting blogs and sales. For work required, the Sellers handle the social media marketing, email marketing and inventory management. The two employees are in charge of customer support and content creation/publishing. Both of them are looking to continue working with the Buyer. Fulfillment and warehousing are handled by a 3rd party logistics company. * The dips in February and April 2018 were due to stockouts and issues with the fulfillment company.
Reason for sale
The Sellers are looking to pursue another full time and long term venture, one they are more passionate about.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.