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$9.5K Per Month Display Advertising Site in the Technology Niche

ContentSoldTechnologyvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$343,519
Monthly net
$8,179
Multiple
3.5x
Estimated valuation vs comps

Asking 3.5x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 40% above the median.

Key facts
Monthly revenue
$9,483
Monthly expenses
$1,304
Monthly net profit
$8,179
Profit margin
+86%
Monetization
Display Advertising, Affiliate, Application, Amazon Associates, Other
Niche
Technology
Hours / week
2
Days on market
103
Business location
US

Summary

This listing is for an Adsense and advertising business created in November 2011 in the technology niche. The Wordpress site features news regarding a popular mobile phone brand. This site is considered an authority on the subject with recognition from Wikipedia, Reddit, XDA, Microsoft, and more. The business enjoys strong traffic, an active forum, over 30K subscribers on their popular Youtube channel, and requires minimal work to maintain. The business has a proprietary firmware search that allows users to search for and download any updates for their phone. This tool is the primary reason for the constant growth of the business's backlink portfolio. Users enjoy sharing with others on forums, blogs, videos, etc. The business also sells a custom-built mobile app with over 10 million all-time installs. At one point the app alone was bringing in over $10K per month, but now brings in very little revenue, due to lack of attention. This is a potential opportunity for the Buyer to rehabilitate. The business mostly gets organic traffic from Google, direct traffic from repeat users, and referral traffic. There are over 33K Facebook followers and over 1K Twitter followers. The business employs a writer, a video producer, and a developer. Since owning the business, the Seller has focused on arranging sponsorship deals and managing outsourced content. The Seller is willing to do whatever is necessary to make the new owner feel comfortable and get acquainted with the business. *A few years ago the business rebranded and updated their domain name. The previous domain now redirects to the current one. *Beginning in October 2018 the Seller will no longer have to pay for hosting thanks to promoting the hosting company on the site. *The business earns a small revenue from Amazon Associates which has been included in the valuation.

Reason for sale

The Seller has lost their passion for this niche.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.