← Back to catalog

$1.7K Per Month Amazon Associates Site in the Equipment Niche

EcommerceSoldEquipmentvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$41,299
Monthly net
$1,652
Multiple
2.1x
Estimated valuation vs comps

Asking 2.1x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 13% below the median.

Key facts
Monthly revenue
$1,716
Monthly expenses
$64
Monthly net profit
$1,652
Profit margin
+96%
Monetization
Amazon Associates, Display Advertising, Affiliate
Niche
Equipment
Hours / week
2
Days on market
0
Business location
US

Summary

This listing is for an Amazon Associates business created in August 2017 in the tools & equipment niche. The Wordpress site features reviews and articles relating to specific pieces of equipment for a range of applications, including the automotive niche. The business has experienced strong growth and steady earnings and requires minimal hours from the Seller. Amazon Associates is set up for US, UK, and CA. The site also earns some Adsense and affiliate income. The Seller has had a bit of help from their nephew to teach about SEO. Together they have each written some of the posts, and each purchased some content for the site. They split the commissions from Amazon down the middle and will split the proceeds of this sale the same way. In regards to link building, the site has been submitted to a few high authority directories which require a paid review. The Seller has also built a few 'donation' and 'scholarship' links. The Seller has put together a complete list of links and will provide it to the Buyer. *Some privately owned PBNs link to this site. All links will remain active after the sale. *The Seller has a website in a similar niche. The Seller has agreed to the non-compete and is willing to remove the single article on their site that has overlap in content. The site can be viewed in the asset.txt file after placing a deposit. *The Seller mistakenly inserted their Google tracking code on the site twice. This has skewed some data points like bounce rate. *We’ve decided to use a 5-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller is not personally interested in this niche. They would like to use the funds from the sale to develop sites in different niches. With a daughter starting college in the fall, part of the proceeds will go toward her education.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.