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$25.1K Per Month Amazon FBA Site in the Baby Care Niche

EcommerceSoldBaby Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$84,318
Monthly net
$3,833
Multiple
1.8x
Estimated valuation vs comps

Asking 1.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 24% below the median.

Key facts
Monthly revenue
$25,082
Monthly expenses
$21,249
Monthly net profit
$3,833
Profit margin
+15%
Monetization
Amazon FBA
Niche
Baby Care
Hours / week
7
Days on market
28

Summary

This listing is for an Amazon FBA business created in June 2017 in the baby niche. The included Amazon Seller Central Account has two SKUs both of which have good reviews and one of which is currently 'Amazon's Choice'. Trademarks are in place and pending, website and social have been set-up, and a UK Amazon account has been created, all opportunities for the Buyer to expand on in this quickly growing, mostly hands-off, business. One product was launched in June 2017, the other product was launched in November 2017 and after some stock-outs because of its success, it reached a stable selling position. The BSR is between 1000-2500 for both products and they hold the top position for some main keywords on Amazon US. Trademark applications are pending, and once completed, will be eligible for Amazon Brand Registry 2.0. The Seller spends around an hour or two a day checking inventory and planning for the next 3-6 months supply. They reorder products and arrange to ship using a freight forwarder who replenishes inventory to Amazon every 2-3 weeks. The Seller runs Amazon PPC campaigns and readjusts bids weekly. From time to time the Seller responds to customer questions as they come in. *The Amazon UK account is only slightly profitable and has not been included in the valuation by Empire Flippers. The Seller is happy to include this account if the Buyer wishes. *We’ve decided to use an 8-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

Reason for sale

The Seller would like to focus more on their family.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.