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$1.3K Per Month Affiliate Site in the Health & Fitness Niche

ContentSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$35,255
Monthly net
$1,259
Multiple
2.3x
Estimated valuation vs comps

Asking 2.3x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 7% below the median.

Key facts
Monthly revenue
$1,270
Monthly expenses
$11
Monthly net profit
$1,259
Profit margin
+99%
Monetization
Affiliate, Amazon Associates, Display Advertising
Niche
Health & Fitness
Hours / week
2
Days on market
14
Business location
US

Summary

This listing is for an affiliate & Amazon Associates business created in May 2015 in the health & fitness niche. The site features reviews for popular branded products on Amazon and Clickbank, such as workout gear, ebooks, diet programs, and supplements. The revenue is mainly Clickbank, and around 10% Amazon Associates, although recently, Amazon earnings have increased due to CRO. Continuing the business at the current level requires almost minimal to no work. The monetization is currently only from SEO and direct (or referral) traffic, with very little list building and retention set up, so the site has potential for the right Buyer. The site refers traffic via the affiliate links to ebooks & digital products for Clickbank and physical products for Amazon. The customer reads the review or summary, and if he or she decides to purchase the product, it will be credited to the business's affiliate account (including upsells), and the business gets paid a % commission of the total sale. From time to time, the Seller adds new products. The Seller will then do some research, see who else promoted the product and have the writer whip up some content. Over time, usually, the products start to rank and slowly climb to the top. For content, the Seller usually gets it made in batches and drips it out, but there’s no monthly schedule. The Seller has a writer who knows the site well and will work with the new Buyer if desired. Regarding social, the business has Facebook, Twitter, and Pinterest. Facebook is the only really active one, as it is used for the live chat feature with about 100 people currently on the Facebook messenger list. *The site has Adsense and some other advertising networks which provide little income. If you would like to continue with Adsense you must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, click here. *The site has some PBN links that were purchased a long time ago. These were private links through private connections and not a typical public service you see on the forums. There are around 10 total and they go to some of the review articles. *The business uses 301 redirects internally to track their affiliate links.

Reason for sale

The Seller wants to fund a software venture.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.