← Back to catalog

$33.9K Per Month Amazon FBA Site in the Children Niche

EcommerceSoldChildrenvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$187,778
Monthly net
$8,535
Multiple
1.8x
Estimated valuation vs comps

Asking 1.8x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 24% below the median.

Key facts
Monthly revenue
$33,914
Monthly expenses
$25,379
Monthly net profit
$8,535
Profit margin
+25%
Monetization
Amazon FBA, Amazon Merch, DropShipping
Niche
Children
Hours / week
4
Days on market
148
Business location
US

Summary

This listing is for an Amazon FBA, Amazon Merch, and dropshipping business created in November 2015 in the children's niche. The business is monetized via three main streams: private label Amazon FBA products, 200+ wholesale-purchased Amazon FBA products, and Merch by Amazon products. Some of the merch designs are also available as products on Redbubble (dropshipping), but this accounts for a very small portion of overall revenue. The private label products are split between two brands, each with an associated domain name. There are 3 Facebook pages that were built around the brands, but aren't important for the business when it comes to traffic. All together they have about 23.5K followers. The largest page accounts for about 21.5K and was recently converted from a niche page to a page for the brand. For wholesale products sold on Amazon FBA, the 200+ products come from several brands, one of which the Seller has an exclusive wholesale agreement with. The Seller also has an exclusive relationship with one of the suppliers for the business, that will transfer over to the new owner. The business is registered with Amazon's Brand Registry program and the Seller holds a trademark for one of their private label brands. The trademark for the second private label brand is in the works. The Seller recently started building an email list and already has about 2500 subscribers on the list. The list is included as an asset, along with some copy-written emails. Using contests or creating relevant content to grow this list are two of the growth opportunities the Seller suggests the Buyer to consider.

Reason for sale

The Seller is looking to sell this business as they don't feel passionate about it.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.