$1.1K Per Month Display Advertising Site in the Home Niche
Asking 2.4x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 3% below the median.
- Monthly revenue
- $1,054
- Monthly expenses
- $19
- Monthly net profit
- $1,036
- Profit margin
- +98%
- Monetization
- Display Advertising, Amazon Associates, Affiliate
- Niche
- Home
- Hours / week
- 1
- Days on market
- 7
- Business location
- US
Summary
This listing is for an Amazon Associates, Adsense, advertising, and affiliate business created in April 2014 in the home & garden niche. Site content covers a variety of topics related to things like home improvement, gardening, and survival. Affiliate offers (Amazon Associates and Clickbank) are promoted within content and through email marketing with advertisements from Adsense, Content.Ad, Amazon CPM, and Media.net displayed on-site. The included email list features 8.5K+ subscribers (2K in MailerLite and 6K in a spreadsheet). The list receives automated email sequences for affiliate products, but no further optimization has been done. The business has a social media presence on Facebook, Pinterest, and Twitter with combined audience of almost 43K followers. Pinterest especially is a good source of traffic for the business. One of the growth opportunities for the business is to optimize pins on Pinterest to increase traffic. Engaging the Facebook community is another area the new owner could focus on. * There are redirects in place managed by a plugin for direct affiliate links in email marketing. * The site was hacked in October 2017. The seller had it cleaned by a company with a 1-year guarantee to clean if attacked again. The site has recovered and shows no signs of being compromised. * You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, click here.
Reason for sale
The seller is looking to sell the business so that they can adopt a child.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.