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$1.5K Per Month Amazon Associates Site in the Home Niche

EcommerceSoldHomevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$35,572
Monthly net
$1,482
Multiple
2.0x
Estimated valuation vs comps

Asking 2.0x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 17% below the median.

Key facts
Monthly revenue
$1,534
Monthly expenses
$52
Monthly net profit
$1,482
Profit margin
+97%
Monetization
Amazon Associates
Niche
Home
Hours / week
6
Days on market
3

Summary

This listing is for an Amazon Associates business created in October 2016 in the home & kitchen niche. The site provides informational and commercial content primarily focused on products for a specific household room. Initially the seller was adding 4 new pieces of outsourced content to the site per month. For the last 2-3 months, the seller has reduced this to 1-2 new posts per month. The seller has focused a lot of attention on link building efforts. They spend about 1-1.5 hours per day building relevant backlinks to the site. These include relevant contextual backlinks from different free content publishing platforms and relevant blog commenting. The seller has an in-house employee that assists with the link building process, but they will not be continuing to work with the new owner. There is one official Facebook page for the site with around 2K likes. The business doesn't depend on social media, but this could be a great area for the new owner to test as a growth opportunity.

Reason for sale

The seller is involved in a few other sites and so is looking to narrow their focus by selling this site.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.