$2.2K Per Month Lead Gen Site in the Finance Niche
Asking 2.3x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 10% below the median.
- Monthly revenue
- $2,179
- Monthly expenses
- $16
- Monthly net profit
- $2,163
- Profit margin
- +99%
- Monetization
- Lead Gen, Affiliate, Display Advertising
- Niche
- Finance
- Hours / week
- 2
- Days on market
- 3
- Business location
- US
Summary
This listing is for an affiliate, lead gen, and Adsense business created in July 2013 in the finance niche. The business earns income from 10+ affiliate/lead gen programs that target different aspects a specific type of financial trading. The commissions from these partners are based on signups, referrals, or qualified leads depending on the program. A small amount of additional income is earned via Adsense ads placed on the site. The vast majority of the revenue for the business is generated from the promotion of various platforms and services. Revenue earned from promoting training courses is significantly less. New content is added to the site approximately once every 6 months. Updates and additions to existing content take place more frequently, including changing dates and shuffling around affiliate programs based on performance. Historically, content was created in-house. There is no email list and a limited social presence, so potential buyers with experience in these areas of marketing may want to pursue them as opportunities to grow the business further. There are accounts set up for Facebook and Twitter, but they contribute very little to the overall traffic. * The affiliate accounts will not be included in the sale. The new owner will need to go through the process of applying as an affiliate using their own personal information.
Reason for sale
Seller has recently taken on other projects and no longer has the time to properly maintain and invest in the business.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.