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$5.0K Per Month Digital Product Site in the Digital Media Niche

OtherSoldDigital Mediavia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$99,913
Monthly net
$3,568
Multiple
2.3x
Estimated valuation vs comps

Asking 2.3x annual profit. Comparable Other businesses sell around 2.6x (2 to 3.3x, 172 comps). Priced 10% below the median.

Key facts
Monthly revenue
$5,041
Monthly expenses
$1,473
Monthly net profit
$3,568
Profit margin
+71%
Monetization
Digital Product
Niche
Digital Media
Hours / week
4
Days on market
73

Summary

This listing is for a digital product business created in August 2015 in the Wordpress niche. The business provides a Wordpress plugin in both free (Lite) and paid (Pro) versions. Customers have the option of choosing a single license or an agency license for the plugin that they can renew manually once their period is over. The free version of the plugin has strong weekly download numbers and the seller has suggested a number of opportunities in the "Opportunities & Risks" section below to optimize the business to convert these users into paying customers. When it comes to site content, the seller has occasionally written a tutorial or blog post regarding big/new functionalities. There are opportunities for the new owner to create new content and use the mailing list as a marketing tool. It is worth noting that the business current employs a support/development staff member that will not be continuing with the new owner. The current employee is available to work for a month at a rate to help while the new owner hires/trains a new employee. There is also the option for the new owner to handle the support and development themselves if they are experienced.

Reason for sale

The seller can't find the time and energy to grow this business further. They have another business growing rapidly, so they want to focus on that venture.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.