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$1.2K Per Month Amazon Associates Site in the Pet Care Niche

EcommerceSoldPet Carevia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$30,694
Monthly net
$1,138
Multiple
2.2x
Estimated valuation vs comps

Asking 2.2x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 6% below the median.

Key facts
Monthly revenue
$1,214
Monthly expenses
$76
Monthly net profit
$1,138
Profit margin
+94%
Monetization
Amazon Associates
Niche
Pet Care
Hours / week
1
Days on market
11

Summary

This listing is for an Amazon Associates business created in January 2016 in the pets niche. The site and its content is aimed at owners of a specific type of pet. The content primarily reviews accessory products in the niche and is monetized via the Amazon Associates program in the US market only. The seller has mainly focused on ranking for "buyer" keywords when it comes to content, so one of the biggest growth opportunities for the business would be to focus on other high volume keywords in the niche to boost site traffic. The seller currently adds 1-2 articles per month, which have been outsourced to writers. There are already some articles ready to be published that will be passed on to the buyer. Social media profiles were created in the beginning for the business to obtain backlinks, but weren't used actively. The seller doesn't have access to the social media accounts anymore, so the new owner can create new profiles or find a way to claim those that still exist. The social media channels were never used to drive traffic to the website. * The seller has used branding links, guest posts, sponsored links, and PBNs for off-page SEO efforts. They're used high-quality PBNs and made orders for between 200-300 PBN links over the course of the business. During the last 6 months, they've made two PBN link orders — 30 posts in August 2017 and 20 posts in November 2017.

Reason for sale

The seller is looking to focus on other things.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.