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$0.8K Per Month Display Advertising Site in the Health & Fitness Niche

ContentSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$17,117
Monthly net
$744
Multiple
1.9x
Estimated valuation vs comps

Asking 1.9x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 23% below the median.

Key facts
Monthly revenue
$755
Monthly expenses
$11
Monthly net profit
$744
Profit margin
+99%
Monetization
Display Advertising, Amazon Associates
Niche
Health & Fitness
Hours / week
1
Days on market
0
Business location
US

Summary

This listing is for an Amazon Associates, Adsense, and advertising business created in October 2014 in the health & wellness niche. Site content primarily focuses on health and weight loss and about 90% of the content was written by the seller themselves. No large quantities of content have been added since August 2017. A vast amount of content was added to the site in 2016 and the first two thirds of 2017, so a lot of it is not ranking because it is still very young in age. The seller has noticed that new content added to the site begins to rank after 6 - 9 months, so these pages should begin to bring in more traffic to the site within the next few months. Due to the nature of the niches, the traffic and earnings are highest from January to June and gradually decrease from July to December. Included in the sale are social media profiles for Pinterest and Twitter, along with an email list made up of 7,600+ subscribers. The email list is not currently being monetized.  * You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business. For more information on setting up an Adsense account, click here.

Reason for sale

The seller is looking to invest in another venture.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.