$4.1K Per Month Amazon Associates Site in the Health & Fitness Niche
Asking 2.7x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 11% above the median.
- Monthly revenue
- $4,125
- Monthly expenses
- $1,943
- Monthly net profit
- $2,182
- Profit margin
- +53%
- Monetization
- Amazon Associates, Display Advertising, Affiliate
- Niche
- Health & Fitness
- Hours / week
- 20
- Days on market
- 8
- Business location
- US
Summary
This listing is for an Amazon Associates (US & CA), affiliate, and advertising business created in April 2007 in the health & wellness niche. The site is an educational resource providing healthy living guides and thousands of extensive product recommendations. The business is monetized through participation in affiliate programs, sponsored content, and advertisements. An info product is also currently in the works. This business is very active on social media and has a presence on six platforms: Facebook, Pinterest, Instagram, Twitter, Google+, and YouTube. A large amount of traffic to the site comes from Pinterest. Time is spent interacting with social fans and participating in alliance groups on Facebook and Pinterest to boost traffic via social shares. The associated email list features 5K highly-targeted subscribers that typically receive a weekly newsletter. The newsletter highlights the business' most recent blog posts, previous posts, news, or specialty program affiliate info/links. To get new subscribers, there is an opt-in popup for a free ebook on the blog. * There are 4 family members in total working on this business. Some of the content on the site is oriented around the family members, so they have offered to introduce the new owner gradually on the site as they remove themselves to avoid sudden confusion to site visitors. ** The negative net profit in May is due to bonuses given to the employees.
Reason for sale
The team running the site have decided to go their separate ways and work on individual projects.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.