$24.2K Per Month Advertising Site in the Fitness Niche
Asking 2.1x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 13% below the median.
- Monthly revenue
- $24,181
- Monthly expenses
- $19,940
- Monthly net profit
- $4,241
- Profit margin
- +18%
- Monetization
- Amazon FBA, Display Advertising, eCommerce
- Niche
- Health & Fitness
- Hours / week
- 4
- Days on market
- 25
Summary
This listing is for an Amazon FBA business created in December 2015 in the health & fitness niche. Most of the revenue from this business comes from Amazon FBA in the US marketplace, but the products are also available in the Canada, United Kingdom, Germany, France, Italy and Spain Amazon marketplaces. There are a total of 6 parent SKUs, with 66 total SKUs spread across the different marketplaces. More specifically, the products are types of fitness equipment that cater to people that don't have time to go to the gym. The Seller Central accounts for this business will be included in the sale, and the brand is a part of Amazon's Brand Registry program. The associated website for the brand has a Shopify store that is linked to the Amazon US store so orders are automatically fulfiled via Amazon FBA. In addition to Shopify sales, the business also lists products on eBay using an automatic Amazon to eBay listing and fulfillment tool. Opportunities for growing this business include expanding into more marketplaces and sales channels. Also, social media and email marketing could be used to grow the brand and drive more traffic to the Shopify site. **Please note that the Amazon EU account was put on hold for about 4 months from January 2017 to May 2017 due to an change in legal requirements from the EU on Amazon Sellers which affected thousands of sellers. The EU marketplace accounted for less than 5% of the revenue at that time, so it didn’t impact the business since there was no change to the US Seller Central account.** **Also, the traffic stats on this page are from all FBA accounts and Google Analytics.**
Reason for sale
The seller is looking to sell this business and move into other ventures.
Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.