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$4.0K Per Month Adsense Site in the Beauty Niche

EcommerceSoldBeautyvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$83,326
Monthly net
$3,472
Multiple
2.0x
Estimated valuation vs comps

Asking 2.0x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 17% below the median.

Key facts
Monthly revenue
$3,964
Monthly expenses
$492
Monthly net profit
$3,472
Profit margin
+88%
Monetization
Amazon Associates, Display Advertising
Niche
Beauty, Health & Fitness
Hours / week
5
Days on market
102

Summary

This listing is for an Amazon Associates and Adsense site created in February 2015 in the health & beauty niche. Site content covers a wide variety of topics in the beauty niche, allowing for the business to promote numerous products. New content hasn't been actively added since February 2017, making this an easy opportunity for the new owner. Some of the existing content could be optimized for Google's most recent update. The business requires very little work to maintain. When content was actively being added, an outsourced writer was used. The seller only spends 4-5 hours per week on this business with tasks like email outreach and link building.  There was a dip in traffic in December 2016  due to a negative SEO attack from a competitor. All these links were disavowed and the seller recovered a week after the link disavow.

Reason for sale

The seller needs the capital to go towards other projects they're working on.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.