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$38.3K Per Month Amazon FBA Site in the Fitness Niche

EcommerceSoldHealth & Fitnessvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$242,453
Monthly net
$10,102
Multiple
2.0x
Estimated valuation vs comps

Asking 2.0x annual profit. Comparable Ecommerce businesses sell around 2.4x (1.8 to 3x, 2956 comps). Priced 17% below the median.

Key facts
Monthly revenue
$38,288
Monthly expenses
$28,186
Monthly net profit
$10,102
Profit margin
+26%
Monetization
Amazon FBA
Niche
Health & Fitness
Hours / week
3
Days on market
117

Summary

An FBA business created in June 2015 in the fitness and outdoors niches with a wide range of products. There are currently three part-time workers for this business: Upwork freelancer that handles all of the Amazon PPC ads Sourcing Intern that handles all sourcing, sampling etc. Freelancer that handles all customer queries There are no tasks required by the seller on a daily basis. On a bi-weekly basis, a VA will fill in accounting/inventory figures into a spreadsheet, which the seller reviews to determine which products need to be reordered. On a weekly basis, the seller requires no more than 1-2 hours of work. The business operates mainly in the UK but has expanded into 4 other Amazon FBA marketplaces: DE ES FR IT The current biggest markets outside of the UK are France and Italy. There is an opportunity to expand these products to other markets on the Amazon FBA platform, as well as to start diversifying in the various sales channels being used to actually sell the product. BONUS: The seller is currently launching 3 new products that will be provided to the buyer for free. Since these products have not been launched, they are not part of the business valuation, however all the hard work in sourcing, listing and launching will have been done. Inventory is not normally included in the list price. Further details can be provided to active depositors.

Reason for sale

The seller is looking to sell this business because they would like to focus on another business they started.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.