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$1.3K Per Month Advertising Site in the News & Education Niche

ContentSoldNews & Educationvia Empire Flippers
A one-page read: the numbers, the trend, valuation, and how to approach the owner.
Asking price
$30,000
Monthly net
$944
Multiple
2.6x
Estimated valuation vs comps

Asking 2.6x annual profit. Comparable Content businesses sell around 2.5x (1.9 to 3.3x, 1104 comps). Priced 6% above the median.

Key facts
Monthly revenue
$1,254
Monthly expenses
$310
Monthly net profit
$944
Profit margin
+75%
Monetization
Display Advertising
Niche
News & Education
Hours / week
8
Days on market
10

Summary

An advertising site created in May 2012 in the publishing niche. The site content contains a variety of interesting and engaging articles, pictures, and "top 20" lists. This is a very aesthetically pleasing site that has a fantastic foundation of content and traffic to grow upon. For the monetisation of the business, there are multiple advertising companies that generate the site's revenue. For the traffic, the site receives an incredibly large amount of both users and page views without the use of a PBN. Both the diversity of advertisers and huge amount of non-PBN traffic immediately adds intrinsic value to the business.

Reason for sale

Seller currently wants to focus on other things and they don't have enough time to build and grow the business, despite it's great potential. When building the site, the seller never intended to sell it, but they feel the time has come to move on.

Traffic, trend, size, and valuation figures here are estimates, not verified by the seller. Always do your own diligence before reaching out or making an offer.